His fast-paced writing is creative and entertaining, with a focus on humour and originality. He has a wealth of experience with short and long form writing, spanning topics from music, to fashion, fitness, food/cooking, lifestyle, design, real estate, and business. His content is tailored to each client's specific needs and is punchy, modern, simple, and direct. He writes and edits website copy, advertising material, marketing & promotional content, biographies, social media campaigns, restaurant reviews, and more.
Web, social media, marketing & promotion
Blogging, reviews, bios, events & promotion
Grammar, syntax, readability, proofing
Keywords, descriptions, content analysis & editing
Social media & brand consistency
Ease of reading, accessiblity & engagement
Famed Canadian Chef Susur Lee (of Iron Chef America, Top Chef Masters, Chopped Canada, and Masterchef Asia notoriety) captains this upscale King West eatery nestled in the heart of Toronto’s entertainment district. One of five in his extensive fleet including Bent, Fring’s, Luckee, and Tunglok Heen, Lee combines the "epicurean" traditions of China with the aesthetics and classical techniques of French cuisine.
...more than a first choice culinary destination for an evening on the town. It’s understandable if you’re a little over-saturated with rice and beans, or tiny tapas tacos, or burritos as big as your head. But thankfully there’s a trend going on in downtown Toronto bringing new and — well, actually old — aspects of Latin culture and cuisine (not the least of which is Mexican) to the city’s collective tastebuds.
Italian on King you say? Rivaling Little Italy herself, King West boasts surely the highest per capita Italian cuisine offerings in Toronto. With Kit Kat, Gusto, Cibo, Buca, Ovest, Bar Mozza, and Il Fornello all visible from the curb of King, there are molti choices. And while a challenge to stand out in an area chock-a-block with a single food genre, not to mention a zillion other good restaurants, this new Italian gem does just that.
...if there is one, it's almost certainly a big pool of butter chicken. That or an Indian restaurant, period. While pious adherents to the world's unknown number of religions might suggest this classification to be a bit reductionist, I think many would agree—especially those who've tasted butter chicken, along with those who aren't lactose intolerant—that Indian food rules.
With every project, I include a client consultation to outline project parameters, fine-tune scope, and establish deadlines. Hourly rates apply for single projects, and package pricing is available for ongoing writing needs (blogging, social media campaigns, event promotion, etc). Please get in touch for an estimate or to discuss your next project.
Blog posts or content creation (starting @ 300-500 words), plus image sourcing
Post creation for social media across platforms, plus image sourcing
Editing and restructuring existing text for user engagement and search ranking